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Christopherson Associates help businesses develop, especially by helping clients to win new, profitable customers. Phone us on 01225 480325 for a free consultation.
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Christopherson Associates Ltd, 181 Newbridge Hill, Bath, England BA1 3PY
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Telephone: 01225 480325
Our Services
Business Development
Website Design, SEO and PPC
Marketing Communications
Sales Improvement
Information Technology
Manufacturing Improvement
Operations Improvement
Quality Systems
Human Resources
Health and Safety
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Finance and Exit Strategies
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Practical Services for Business Directors
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Business Development Services
Business Development Services
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A wise man will make more opportunities than he finds.
FRANCIS BACON 1561-1626
Every company needs to carefully answer:
1 — What differentiates it from its competitors?
2 — What products or services to offer?
3 — In which markets and market segments to operate?
4 — Who are its best potential customers?
5 — How best to reach these prospective customers?
6 — How best to convince prospective customers to buy its products and services?
A good business development plan lays out the answers to these questions plainly, with specific actions, dates and cost estimates. Without good answers to these questions, expenditure on websites, brochures, advertising and selling activities is often wasted.
We use a set process and very experienced consultants to create the Business Development Plan. A key objective throughout the planning process is to produce substantial results quickly, while taking up a minimum of our clients’ time and money.
As the chart below illustrates that the cost involved in creating an effective Business Development Plan is very small in comparison to the amount of money that can be wasted on subsequent activities in the sales process.
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Please see our Guide to Getting the Most Out of a Limited Sales & Marketing Budget to understand how our Business Development Services are often linked to our Website Design, IT, Marketing Communications and Sales Assistance Services. Or better yet, please open this Pdf Diagram of Our Business Development Services.

Further Information
Please see our downloads page for other free guides for small business owners.
If you are interested in our Business Development Services please telephone us on 01225 480325 or use our contact form to arrange a free discussion. In most instances we should be able to give you an estimate of the cost and time for your particular business at the end of the meeting.
Alternatively, you can use the call me button to the left.
Cost Diagram Showing the Importance of Completing the Business Plan First
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OUR PASSION IS HELPING SMALL BUSINESSES TO PROSPER
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